ListingBott is an AI-powered directory submission service founded by serial entrepreneur John Rush. It automates the process of submitting a product, SaaS tool, startup, newsletter, or blog to over 100 hand-picked online directories, a task that would otherwise take 60+ hours manually. The service selects relevant directories from a database of 10,000+ sites using an AI matching algorithm that accounts for the product's niche and goals. The workflow begins with an onboarding form where users describe their product and objectives. Within one to two days, ListingBott prepares a custom list of 100+ directories for user approval. After approval, the bot publishes listings daily over approximately one month, using a gradual posting schedule designed to avoid triggering search engine spam filters. Users receive weekly progress updates and a final report showing all live listings. The primary value proposition is SEO and backlink acquisition: each directory listing provides a relevant backlink that contributes to domain rating (DR) growth. Companies using the service report measurable improvements in domain authority within three to six weeks and an increase in inbound traffic from directory referrals. ListingBott combines automated AI submission with human review checks to maintain listing quality. ListingBott is targeted at SaaS founders, indie hackers, and startups seeking early-stage SEO traction without a dedicated marketing team. It is part of John Rush's portfolio of bootstrapped products (which also includes MarsX and SEObot) and has attracted clients from YCombinator-backed startups. The product holds a 4.9/5 star rating across 68+ verified reviews as of 2026. Key features: - Automated submission to 100+ curated directories from a database of 10,000+ sites - AI-driven directory matching based on product niche and SEO goals - Gradual daily posting over ~one month to avoid search engine penalties - AI-generated listing content tailored to each directory's guidelines - Weekly progress updates plus a final report of all live listings - Human review layer combined with AI automation for quality assurance - Backlink and domain rating (DR) improvement tracking
Tiered one-time pricing: $299 (early), $399, $499 (current as of 2026); $999 post-beta. No free tier; 7-day trial available.