A comprehensive analytics platform that helps businesses understand customer behavior and optimize digital experiences to drive growth.
Adobe Analytics provides businesses with deep insights into customer interactions across web, mobile, and other digital channels, enabling a 360-degree view of the customer journey. It offers advanced segmentation, real-time reporting, and predictive analytics to help companies tailor marketing strategies and improve user engagement. The platform supports multichannel data collection and integrates with other systems to unify data for holistic analysis. Businesses benefit from actionable insights that inform decision-making, optimize campaigns, and enhance customer experiences. Its flexible tools and AI-driven anomaly detection empower agile responses to market changes and sustained business growth.
These are the specific actions that AI agents can perform with this tool
Inserts bulk data into Adobe Analytics in batch files
Create a new annotation with specified attributes.
Create an import job for a classification dataset using a JSON payload that is smaller than 50 MB.
Retrieve multiple calculated metrics using filters like report suite ID and tag names