Amplitude is a comprehensive product analytics platform designed to provide businesses with clear, actionable insights into how users interact with their digital products. It enables teams to track real-time user behavior, analyze retention, conversion funnels, and revenue metrics, and segment users flexibly to tailor product experiences. The platform offers automated reporting, customizable dashboards, and AI-powered natural language querying, allowing users to quickly uncover trends and make data-driven decisions without needing technical expertise. Businesses can visualize user journeys to identify and optimize key pathways, improving product engagement and driving growth. With over 3,000 companies trusting Amplitude, it supports faster feature releases and continuous product experimentation to maximize customer value.