Spotify offers businesses access to a vast library of over 100 million songs, podcasts, and audiobooks, enabling them to curate tailored audio experiences for their customers and employees. Its freemium model allows businesses to choose between ad-supported free access or premium subscriptions for uninterrupted streaming and advanced features. Spotify’s personalization capabilities, such as custom playlists and recommendations, help businesses create unique atmospheres that align with their brand identity. Additionally, Spotify supports social and interactive features that can enhance customer engagement and loyalty. While Spotify itself is primarily for personal use, businesses can leverage authorized services like Soundtrack Your Brand, which provides legal, business-focused music streaming with scheduling, remote control, and multi-location management features.