About Mautic
Mautic is an open-source marketing automation platform that can be self-hosted or run via cloud providers. It supports email campaigns, lead scoring, contact segmentation, landing pages, forms, and multi-channel drip sequences. Because it is open-source, there are no licensing fees; costs come from hosting (typically $20-100+/month) and a transactional email provider. It is used by cost-conscious marketing teams and agencies that want full data control and customization.
AI Agent Use Cases
- Email and SMS campaign automation with drip sequences
- Lead scoring and contact segmentation
- Landing page and form builder
- CRM integrations (Salesforce, SugarCRM, and others)
- REST API for programmatic contact and campaign management
- Self-hosted: full data ownership and no per-contact licensing fees
Available Actions
These are the specific actions that AI agents can perform with this tool